Post by khatija238 on Mar 10, 2024 20:48:21 GMT -5
You can unsubscribe from emails at any time. All rights reserved Girls in Marketing Limited Last name rece PR tips and tricks Helpful resources and inspirational accounts As a marketer you are expected to know how to stay on top of PR tips and tricks that make your brandThe stand out. Youre expected to be able to know the ins and outs of a brandclient that you are working on any trends they can jump on to help maximise coverage and opportunities for them who their competitors and what theyre doing. Youll need to be able to juggle a whole bunch of tasks while continuing to grow and learn within yourself. Luckily many platforms can help you along the way. Here are some of our favourite peopleaccounts with PR tips and tricks examples and truths all of whom wed highly recommend you connect with on LinkedIn and follow on Twitter Tools of the PR trade As previously mentioned working in PR you need to be able to do multitask to the max.
But that doesnt mean you have to use all hours in the day for the hard graft you just need to know some tools that can help automate and streamline various aspects of the job Buzzstream One of THE tools that agencies love to use for outreach is Buzzstream. You can research influencers and media contacts manage your relationships with them and conduct personalised outreachfollowups. Its easy to use and has a Google Chrome extension which means you can use it without having to leave the page youre on to add another contact you may have just come across. Its one of the more affordable tools at month should you be doing some freelance work JournoRequests Signing up to the free version of JournoRequests Chinese Overseas Africa Number Data means youll receive a daily digest email of media requests from Twitter. You can also follow JournoRequests for realtime requests from media contacts. Its perfect for reactive PR opportunities Grammarly Grammarly is the perfect free tool to help make sure your grammar spelling and punctuation are all up to scratch for both client work sending emails and writing press releases. Again this tool has a Google Chrome extension so you can work seamlessly while everything is checked as you go.
The Create an account here then add the extension to Chrome Google Trends A free feature created by the search giants. Google Trends analyses search data for different phrases in a variety of countries. It can help you plan a PR story to coincide perfectly with peak search volume and also help you see how searches for a certain topic or type of content has changed. Google Alerts Another free Google feature to definitely make use of is Google Alerts. This tool allows you to monitor the web for interesting new content by sending you an email notification any time theres a new result on the topic that would be of interest. For PR youd want to set up alerts for your clientbrands name relevant keywords and key competitors. Twitter Twitter is a social media microblogging site which grew to become one of the ways most people consume news and media.
But that doesnt mean you have to use all hours in the day for the hard graft you just need to know some tools that can help automate and streamline various aspects of the job Buzzstream One of THE tools that agencies love to use for outreach is Buzzstream. You can research influencers and media contacts manage your relationships with them and conduct personalised outreachfollowups. Its easy to use and has a Google Chrome extension which means you can use it without having to leave the page youre on to add another contact you may have just come across. Its one of the more affordable tools at month should you be doing some freelance work JournoRequests Signing up to the free version of JournoRequests Chinese Overseas Africa Number Data means youll receive a daily digest email of media requests from Twitter. You can also follow JournoRequests for realtime requests from media contacts. Its perfect for reactive PR opportunities Grammarly Grammarly is the perfect free tool to help make sure your grammar spelling and punctuation are all up to scratch for both client work sending emails and writing press releases. Again this tool has a Google Chrome extension so you can work seamlessly while everything is checked as you go.
The Create an account here then add the extension to Chrome Google Trends A free feature created by the search giants. Google Trends analyses search data for different phrases in a variety of countries. It can help you plan a PR story to coincide perfectly with peak search volume and also help you see how searches for a certain topic or type of content has changed. Google Alerts Another free Google feature to definitely make use of is Google Alerts. This tool allows you to monitor the web for interesting new content by sending you an email notification any time theres a new result on the topic that would be of interest. For PR youd want to set up alerts for your clientbrands name relevant keywords and key competitors. Twitter Twitter is a social media microblogging site which grew to become one of the ways most people consume news and media.